Name: Shopping Minds
Price: 450 USD
Author: Shopping Minds

Help Desk

Web and Video Conferencing

Customer Support

Beta Testing

Continuous Integration

Development

Alumni Management

Education

Business Intelligence (BI)

Collaboration

Contract Analysis

Demand Planning

Emissions Management

Knowledge Management

Online Notary

Payment Facilitation

Enterprise

Accounting

Travel Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

HR Service Delivery

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

AIOps

API Design

App Development

Cloud Storage

Data Center Backup

Data Center Networking

Data Center Outsourcing (Canada)

Data Integration

Data Replication

Database-as-a-Service (DBaaS)

Enterprise Printing

Fraud Detection

Integration Platform as a Service (iPaaS)

Managed Detection and Response (MDR)

Mobile Data Security

Network Performance Monitoring

Secure Access Control

Service Virtualization

Value Stream Management

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Content Marketing

Creative Management

Ecommerce Personalization

Email Marketing

Market Research

Marketing Automation

Marketing Resource Management

Social Media Analytics

Social Media Management

Survey & Forms Building

Web Analytics

Marketing

Project Management

Professional Services

Customer Onboarding

Customer Relationship Management (CRM)

Point of Sale

Predictive Sales Analytics

Sales Consulting

Sales Dialer

Sales Incentive Compensation Management

Sales Training

Sales

Virtualization Security

Security

Financial Services CRM

Hospital Management

Medical Office EMR & EHR

Revenue Cycle Management (RCM)

Shipping

eDiscovery

Vertical-Specific

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The Shopping Minds Cloud Data Platform is a solution designed to provide insights, personalized experiences, and privacy for businesses in the retail, travel, and media industries. According to the vendor, this cloud-based platform is suitable for small to large companies in these industries, enabling them to leverage data insights for decision-making. Professionals in retail, travel, and media industries can benefit from the platform's data analytics capabilities and tools for website and email personalization, ad targeting, and customer identification.

## Key Features

**Cloud Data Platform**: According to the vendor, the Shopping Minds Cloud Data Platform is a cloud-based platform that allows businesses in the retail, travel, and media industries to leverage data insights for decision-making. It provides a centralized location for storing and managing customer data, enabling businesses to gain a holistic view of their customers' preferences and behaviors.

**Website Personalization**: The platform enables businesses to personalize their websites based on customer data and preferences. According to the vendor, businesses can customize the website's content, search functionality, and recommendations to provide a tailored experience for each visitor.

**Email Personalization with CDP**: The platform allows businesses to personalize their email campaigns using customer data stored in the Cloud Data Platform. According to the vendor, businesses can send targeted and relevant emails to their customers based on their preferences, behaviors, and purchase history.

**Ad Targeting and Media Personalization**: The platform enables businesses to personalize their advertising campaigns and media content based on customer data. According to the vendor, businesses can create targeted ad campaigns that reach the right audience with relevant messages.

**Customer Identification and Recognition**: The platform provides features for identifying and recognizing customers across different touchpoints and devices. According to the vendor, businesses can track customer interactions and behaviors, even if they switch devices or visit different channels.

**Advanced Data Analytics**: The Cloud Data Platform offers advanced data analytics capabilities, including segmentation, profiling, and predictive modeling. According to the vendor, these capabilities help businesses understand their customers better and identify opportunities for growth.

**Data Collection and Analysis**: The platform allows businesses to collect, analyze, and interpret data from various sources, such as website interactions, email campaigns, and advertising campaigns. According to the vendor, this enables businesses to make data-driven decisions and optimize their marketing strategies.

**Segmentation and Profiling**: The platform provides tools for segmenting and profiling customers based on their demographics, behaviors, and preferences. According to the vendor, this helps businesses create targeted marketing campaigns and personalized experiences for different customer segments.

**Automated Email Campaigns**: The platform offers automation features for email campaigns, allowing businesses to schedule and send personalized emails at the right time. According to the vendor, this helps businesses save time and effort while improving the effectiveness of their email marketing efforts.

**Performance Tracking and Optimization**: The platform provides tools for tracking the performance of marketing campaigns, including website personalization, email campaigns, and ad targeting. According to the vendor, businesses can analyze the data and make data-driven optimizations to improve campaign effectiveness and ROI.

Basic

HitLinks is an inexpensive web analytics tools providing page view and unique visitor data to smaller site. Customers tend to be media sites with fairly simple analytics needs. The tools requires that some code be appended to all pages to be tracked, and does not offer any social media tracking.

10,000 Page Views

25,000 Page Views

50,000 Page Views

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Team

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Twilio Segment

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Tools for measuring the effectiveness of marketing campaigns.

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Shopping Minds

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What is Shopping Minds?