6sense is what you need for an effective ABX strategy
January 27, 2022

6sense is what you need for an effective ABX strategy

Sarah Senne | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with 6sense

We use 6sense to run ABM campaigns as well as to track intent (keywords prospects are searching, where they are at in the buying cycle, etc.). We're able to reach exactly who we want due to the advanced targeting capabilities as well as run retargeting campaigns. Our CSM is very hands-on and we enjoy working with the 6sense team.
  • Targeting
  • Intent
  • ABX
  • Distribution of ads by time of day
  • Distribution of ads by region
  • Cleanup in regard to audit data
  • More pipeline created
  • Better brand awareness
  • More traffic to the website
6sense has helped us track buying signals and we use this to determine which accounts to go after. It helps us prioritize who is in the market and ready to buy or at least interested in our product. This streamlines our sales process and the data is very useful for the whole team.

Do you think 6sense delivers good value for the price?


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Did 6sense live up to sales and marketing promises?

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Would you buy 6sense again?


6sense is well suited for those looking to run ABM campaigns and reach their target audience (ie company level and as narrow as job level). 6sense offers a lot of data when it comes to funnel metrics and the ability to see what people are searching (intent). You can track a variety of keywords which is valuable when creating campaigns and ad creatives