Using 6sense to create efficiencies in spending and targeting
October 10, 2024
Using 6sense to create efficiencies in spending and targeting
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with 6sense
6sense has been essential in the modernization of our sales and marketing workflows. Enabling our sales teams to streamline processes in discovering in market buyers and identifying the right solution for their engagement. All while providing marketing the data needed to run targeted and multi-channel campaigns to influence the top of funnel pipeline our sales teams need.
Pros
- Combining insight into the accounts in market for our solutions and what solutions they are in market for.
- Enabling our sales team to prioritize their outreach based on a propensity to buy.
- Activating marketing campaigns that drive accounts though the buyer journey and nurturing net new opportunities for sales.
Cons
- Providing the ability to add keyword groups to SI filters.
- Increased insight into in market accounts
- improved conversion of SDR bookings
Marketing is been able improve campaign targeting based on keyword insights and buying stage. Sales have developed more efficient processes in prioritizing and developing messaging on accounts.
We are too early in the implementation to confirm the quality comparison of data.
Do you think 6sense delivers good value for the price?
Yes
Are you happy with 6sense's feature set?
Yes
Did 6sense live up to sales and marketing promises?
Yes
Did implementation of 6sense go as expected?
Yes
Would you buy 6sense again?
Yes
Comments
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