6sense powers our marketing team
November 23, 2025

6sense powers our marketing team

Michelle Voznyuk | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with 6sense

6sense has become an essential tool for us as we move closer towards an account-based model. The product continues to evolve for the better and it feels like feature requests are truly heard by the team. We’ve had multiple great CSMs and have partnered with 6sense for additional consulting hours to get our workflows stood up in the platform. As we continue to move faster, 6sense enables us to get campaigns up quicker and automate personalization through AI email and workflows. Additionally, as a team that struggles with our attribution, 6sense has brought light to the areas we are making an impact on revenue. I don’t think we’re going anywhere anytime soon!

Pros

  • Reporting
  • Enablement
  • Product Innovation

Cons

  • Optimization of ad campaigns
  • Recommendations to increase reach & deliverability
There’s a little bit of a learning curve, especially when it comes to understanding workflows. But overall, 6sense has made a lot of improvements and incorporated new dashboards that make it more intuitive and easier to use over time.
  • Higher engagement
  • More pipeline generation
  • Better conversions
Yes, 6sense has helped us understand which accounts are in market and showing intent, allowing us to pass more qualified leads to sales. They primarily work through their 6sense dashboards to work 6QAs as they see them as their lowest hanging fruit.

Do you think 6sense delivers good value for the price?

Yes

Are you happy with 6sense's feature set?

Yes

Did 6sense live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of 6sense go as expected?

I wasn't involved with the implementation phase

Would you buy 6sense again?

Yes

6sense is a better fit for mid-market to enterprise companies. A smaller team might benefit from a different (cheaper) tool or doing ABM plays outside of a platform.

6sense Feature Ratings

Integrations with third-party software
9
Automated workflow & orchestration
8
3rd party intent signals
8
Downstream intent signals
9
Account identification
10
Standard visitor segmentation
10
Behavioral visitor segmentation
8
ABM sales intelligence
8
Automated routing and prioritization
9
Personalization
10
Engagement data tracking
10
Ad campaign creation
10
Display advertising
8
Contextual advertising
8
Social advertising
9
Ad reporting and analytics
9

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