A good AB testing tool
September 11, 2014
A good AB testing tool
Score 8 out of 10
Vetted Review
Verified User
Software Version
Pro
Overall Satisfaction with AB Tasty
AB Tasty is used in order to do A/B testing campaigns with limited IT resources involved.
- Making simple A/B tests has never been easier
- If you have someone skilled in Javascript / CSS / HTML on your team, you can easily make significant changes in your UI
- When a variant is a winner, just change the deviation to 100% until your IT has developped it
- Even if the GUI is good, you often have to write some JavaScript to set up your tests
- Increased conversion rate
- Increased average basket value
- Increased overall customer experience
AB testing tool are all converging. Be focused on price and roadmap.