Active Campaign is a tool I use every day in my business because it makes me ROI positive!
September 06, 2021

Active Campaign is a tool I use every day in my business because it makes me ROI positive!

Chris Greenwood | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

We use it every day to connect with our customers. Give them updates, sell new products and continue building the relationship.
  • Automation
  • Tracking
  • Makes me money
  • they just fixed the image issue thank God, it's Way better!
  • track sales not just with integrations but using a pixel
  • If it wasn't for my email list I'd be out of business when Facebook turned off my ads.
  • I look at Active Campaign and my email list as one of the biggest assets in my business
  • Once I have the email address, Active campaign through automation helps me 10x it
I moved from Mail Chimp to Active Campaign and never looked back.
I once tried going to ClickFunnels for email as well as website and it didn't work out to well. I couldn't track, tag and so customers were getting emails they shouldn't have got. So I quickly moved back to AC.

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

Anyone with a business I say collects email addresses. You never know when social media will block, cancel or just be gone. Always be building the email list.

ActiveCampaign Feature Ratings

WYSIWYG email editor
7
Dynamic content
9
Ability to test dynamic content
8
Landing pages
3
A/B testing
6
Mobile optimization
8
Email deliverability reporting
8
List management
9
Triggered drip sequences
10
Lead nurturing automation
8
Lead scoring and grading
5
Data quality management
7
Automated sales alerts and tasks
2
Calendaring
8
Event/webinar marketing
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
Dashboards
9
Standard reports
8
Custom reports
Not Rated
API
8
Role-based workflow & approvals
Not Rated
Customizability
9
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated