ActiveCampaign is awesome! Easy, helpful onboarding and great customer support.
May 30, 2022

ActiveCampaign is awesome! Easy, helpful onboarding and great customer support.

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Other

Overall Satisfaction with ActiveCampaign

I use ActiveCampaign to send emails to current customers and leads on our mailing list. I also use it as CRM to keep track of our customers and their needs. ActiveCampaign has so many great features that I'm excited to dive into, but for now, I use it for simply sending out emails.
  • Email campaigns
  • Customer support
  • Lists and segmenting
  • I haven't used it enough to know
  • I haven't crunched any numbers yet.
I chose ActiveCampaign because a friend recommended it. I used Mailchimp for email campaigns and HubSpot for CRM but didn't love either one. The best thing about ActiveCampaign is customer support and onboarding. The onboarding specialist spent three sessions with me to get everything I needed set up and teach me what I needed to know. It was nice having someone walk me through the process and tailor it to fit my needs exactly. If I ever have a question, I can ask someone at ActiveCampaign, and they will be happy to help me. As someone that runs a small business, I wear a lot of different hats and don't have the time or patience to learn one tool well, which is why I never liked HubSpot and Mailchimp. But ActiveCampaign walked me through it, so I didn't have to learn on my own, which saved me a lot of time, and it's exactly what I needed.

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

ActiveCampaign is perfect for what I am doing. I run a small business and just needed a tool to send emails. I wasn't a massive fan of Mailchimp or HubSpot, but ActiveCampaign was perfect. There are a lot more features that I have yet to dive into.
I'm looking forward to learning more about personalizing emails and using analytics to improve my marketing strategy.

ActiveCampaign Feature Ratings

WYSIWYG email editor
10
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
Lead nurturing automation
Not Rated
Lead scoring and grading
Not Rated
Data quality management
Not Rated
Automated sales alerts and tasks
Not Rated
Calendaring
Not Rated
Event/webinar marketing
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
Dashboards
10
Standard reports
Not Rated
Custom reports
Not Rated
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
Not Rated
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated