Best automatic drip campaign platform
August 16, 2024

Best automatic drip campaign platform

Natasha Betancourt | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Enterprise

Overall Satisfaction with ActiveCampaign

I've been using ActiveCampaign with all my clients for over 5 years. It's really user friendly, they have a great customer service, and the have the best automations system. It's been a great tool to set up automations on so many different triggers, and through workflows, which tend to be more limited or difficult on other platforms.

Pros

  • Customer Service
  • Automations
  • Workflows
  • Integrations
  • User friendly

Cons

  • The attribution feature
  • Increase website conversion
It's super easy to use, very intuitive.

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

This is best for companies that need to set up automations and thorough email/sms workflows.
I wouldn't recommend for small companies getting started

ActiveCampaign Feature Ratings

8.3
WYSIWYG email editor
7
Dynamic content
7
Ability to test dynamic content
7
Landing pages
7
A/B testing
10
Mobile optimization
8
Email deliverability reporting
9
List management
10
Triggered drip sequences
10
8.8
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
8
Automated sales alerts and tasks
7
Lead segmentation and distribution
9
Campaign Management ()
Not Rated
8.0
Social sharing and campaigns
8
Social profile integration
8
8.0
Dashboards
8
Standard reports
8
Custom reports
8
9.9
API
10
Role-based workflow & approvals
10
Customizability
9
Integration with Salesforce.com
10
Integration with Microsoft Dynamics CRM
10
Integration with SugarCRM
10
Third-party software integrations
10

Comments

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