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A Bit Of A Learning Curve, But The Best Platform For Video Editing
https://www.trustradius.com/video-editingAdobe Premiere ProUnspecified9.1141101
Brittany Goodman profile photo
January 07, 2019

A Bit Of A Learning Curve, But The Best Platform For Video Editing

Score 9 out of 101
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Overall Satisfaction with Adobe Premiere Pro

I have been using Adobe Premiere Pro for the last several years to create and edit content for radio (web promotions), television, newspaper (web promotions) and most recently technical learning. Most recently in technical learning, I have been using it to create content to promote our e-learning streaming platform with videos intended for social media and Youtube.
  • It's an all-encompassing platform for video content creators. I've never needed come across a time where I needed a feature present and it wasn't there.
  • Premiere pro's ability to easily edit not only video but audio in many capacities is especially helpful. It's nice not to have to go into Audition for slight audio changes.
  • The quality of videos produced in Premiere, even by non-professionals is very impressive. It's very possible to create professional commercial grade promotions with this program.
  • There is quite a bit of a learning curve when it comes to learning Premiere Pro. I definitely suggest reading up on the basics or taking a starter class because muddling my first year through the platform without any assistance was hard and involved quite a bit of trial and error.
  • The platform itself is large, so much so that it takes up a good chunk of my hard drive. You will also need space for the Media Encoder and all your files. Keep this in mind especially if you have other Creative Cloud applications installed.
  • Premiere Pro has helped us create more engaging content for our social platforms and YouTube channel, increasing user engagement, likes, and shares.
  • Having this platform also has saved us money on hiring agencies, as we can produce our own small promos and videos without having to hire them out and waiting long lead times.
Adobe products, in general, are our first choice when it comes to creative solutions so Premiere Pro was really a no-brainer. For a very short time, I did use Final Cut Pro X, but found that it lacked many of the features (transitions and audio editing effects) that Premiere Pro had as a standard. With reliable products that always produce high-quality results (and a great support community in case we run into any issues), I doubt we'll be using any other platforms in the future.
Premiere Pro is especially helpful for those with a basic knowledge of video creation, who want to make professional grade video content without having to rely on an agency. As someone who does marketing for the companies I work for, as well as occasionally freelancing, I find that Premiere Pro really fits my needs nicely. I wouldn't necessarily suggest it for someone just starting out in editing, at least not without some additional learning first.