Doug's review of Avention
November 17, 2015

Doug's review of Avention

Douglas Hook (MBA,MS) | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Avention

Avention is used to explore lead generation.

Pros

  • Filtering on details for capturing leads by a particular segment.

Cons

  • Capturing leads by specific filter, then having them become unchecked when you leave the page when wrapping around or scrolling.
  • Positive lead generaton for our sales team.
  • Importing lists to Salesforce was easy.
  • Refreshing data in Salesforce was a key factor as data ages daily.
Leads by geography and employee size.
How current/accurate is the data being stored by Avention? How often is it updated/refreshed?

D&B Hoovers Feature Ratings

9.2
Advanced search
10
Identification of new leads
9
List quality
9
List upload/download
9
Ideal customer targeting
9
Load time/data access
9
8.7
Contact information
8
Company information
9
Industry information
9
8.0
Lead qualification process
8
Smart lists and recommendations
8
Salesforce integration
8
Company/business profiles
8
Alerts and reminders
7
Data hygiene
8
Automatic data refresh
9
Tags
7
Filters and segmentation
9
8.0
Sales email templates
8
Append emails to records
8

Comments

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