Easy to Use and WILL provide you an ROI
February 13, 2018

Easy to Use and WILL provide you an ROI

Anonymous | TrustRadius Reviewer
Score 4 out of 10
Vetted Review
Verified User

Overall Satisfaction with AWeber

We currently use Aweber in our marketing department exclusively to help automate our user acquisition and retention efforts. It helps us free up our bandwidth by automating tasks that would otherwise be done manually by an associate spending a few hours a week. The reports we export are easy to set up and easily actionable upon by higher levels of management.
  • Great and effective marketing automation makes your strategy more efficient
  • Form templates make building emails so much more simpler without having to know coding
  • Great and reliable deliverability rates for your promo and newsletters
  • Could use some additional tutorials for advanced usage of aweber
  • Lacking some of the filters for targeting email lists by geographical areas ie zip code or dma
  • Has a bit of a learning curve in order to fully implement the full offering of the solution
  • Saved bandwidth and man hours
  • Improved ROI via trigger emails and automated solution
  • Increased customer retention via engagement campaigns
It is easier of a solution to work with when compared to other alternatives such as SendinBlue or MailChimp. Ultimately what I valued is the deliverability and quality to be able to deliver our emails. If you are seeking a more robust enterprise-level solution I would then suggest Bronto's marketing solution.
Aweber excels at email marketing in addition to the built-in solutions it offers such as automated marketing. This makes it perfect for all the triggered emails you need to create for various situations such as e-commerce abandoned cart emails to retain customers and improve your overall revenue. You'll have to review how you'd use the solution.

AWeber Feature Ratings

WYSIWYG email editor
Mobile optimization
Email deliverability reporting
List management
Triggered drip sequences
Standard reports
Custom reports