Best in class tool for delivering personalized communications at scale

I've used Braze at three employers and it remains my favorite marketing automation platform despite two RFPs. We use it for delivering personalized scheduled and triggered marketing and servicing/transactional messages to our customers. It is our primary customer-facing notification tool.

We've been able to improve retention through predictive churn models, nipping it in the bud before it happens. We've also leveraged it for personalized product recommendations.