BrightEdge is a More Robust SEO Tool
June 01, 2021

BrightEdge is a More Robust SEO Tool

Danielle Smyth | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with BrightEdge

BrightEdge is being used by nearly the whole organization. We provide SEO services to our clients and BrightEdge is one of several tools we use to determine what keywords to recommend and what overall SEO strategy we should be undertaking for our client. I use it, and my SEO team uses it, too.
  • Excellent metrics to track what is going well
  • Great automation tactics
  • Excellent reporting
  • It is a bit pricey
  • A bit tricky to understand some types of metrics at first
  • Sort of need an SEO background to be able to use BrightEdge; it's not for beginners
  • Having BrightEdge helps us provide the best services to our clients, so it helps with retention
  • BrightEdgehelps us win more business with success stories based on its use
  • BrightEdge helps make our SEO process very efficient
BrightEdge is a more robust program and offers better analytics in real time. It is worth the money if you are using it a lot. Semrush offers a lot of great information and functionality, but it cannot offer the depth of BrightEdge. Ubersuggest is better for beginners or companies using SEO internally.

Do you think BrightEdge delivers good value for the price?

Yes

Are you happy with BrightEdge's feature set?

Yes

Did BrightEdge live up to sales and marketing promises?

Yes

Did implementation of BrightEdge go as expected?

Yes

Would you buy BrightEdge again?

Yes

BrightEdge is ideal for companies providing enterprise SEO services to their clients. If you are just using it for your own, in-house SEO, it can be useful, but you may or may not need all it has to offer. It's a better tool in your arsenal when you are helping your clients (and many clients) to improve their own SEO.

BrightEdge Feature Ratings

8.8
Keyword analysis
9
Backlink management
9
SERP ranking tracking
9
Page grader
9
Competitive analysis
9
Site audit / diagnostics
9
Site recommendations
9
Task management
7
Local SEO
9
Social SEO
8
Mobile SEO
8
Global SEO
9
Multi-domain support
8
Integration with web analytics tools
10