Simple tool with profound implications
Evan Carlson | TrustRadius Reviewer
September 19, 2017

Simple tool with profound implications

Score 7 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Cirrus Insight

At Invaluable, I use Cirrus Insight for tracking and logging email. I also have it connected to Ambition in Salesforce to keep track of my email activity. It is primarily used in advertising, sales and account management to help us track email open rate and log emails to update into Salesforce.
  • Perhaps Cirrus Insight can have additional features like logging calls.
  • A/B testing on email subject
  • Improve messaging within email
Cirrus Insight works for us because we use Outlook and MailTrack does not work with Outlook last time I checked.
Open rate, Click through rate.

It helps our team iterate and try new forms of messaging in our emails.
We use Tenfold for tracking calls and Cirrus Insight to track emails. So, for our organization, knowing when a client opens an email helps us in our qualification process of leads.