Easy Templated Email Platform for Businesses that have Large Client Bases
May 19, 2021

Easy Templated Email Platform for Businesses that have Large Client Bases

Sydney Lovegrove | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Constant Contact

Our company currently utilizes Constant Contact to send company announcements and updates to current customers. We love staying in touch with our customer base as well as creating email campaigns to reach prospective clients. It is a great resource for blasting large audiences with the same message and provides quality metrics you don't always receive on other emailing services.
  • Explanation of Each Metric/What the Numbers Mean
  • Drafting and Scheduling Emails for Future
  • Contact Management - Able to Group and Tag Contacts
  • Personalization within Email Composer
  • Further Detail within Reporting Dashboard
  • Easy and quick to create well designed messages for large audiences
  • Testing emails is a great feature to ensure they look how you want them to
  • Uploading list of clients easily via Excel file
Mailchimp has stronger reporting features but really both platforms serve a similar purpose and have very similar functionality. The reason I used Mailchimp was for a smaller business with minimal contacts. When I changed careers, I started using Constant Contact as we have a large customer base of over 4,000 contacts. For businesses with large contact lists, Constant Contact is very affordable and effective.

Do you think Constant Contact delivers good value for the price?

Yes

Are you happy with Constant Contact's feature set?

Yes

Did Constant Contact live up to sales and marketing promises?

Yes

Did implementation of Constant Contact go as expected?

Yes

Would you buy Constant Contact again?

Yes

Constant Contact is great and user-friendly for those who want to quickly draft and mass blast emails, especially to different groups. The emailing composer is very easy to use and templated which is great for someone who may not have time to design a message but still wants to be perceived as professional. We really enjoy the feature to be able to see what email addresses are no longer valid and clean up our email lists/CRM.

Constant Contact Feature Ratings

WYSIWYG email editor
6
Dynamic content
7
Ability to test dynamic content
9
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
7
Email deliverability reporting
8
List management
9
Triggered drip sequences
Not Rated
Dashboards
7
Standard reports
7
Custom reports
7
URL Validation
7
Link Tracking
7
Image Validation
8
Inbox Display
8
Email Accessibility Tools
8
Spelling and Grammar Check
8
Spam Testing
8
Email Previews
8