Best Market Intelligence tool in the market!
Updated August 28, 2024

Best Market Intelligence tool in the market!

Yeshwanth C J | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

D&B Hoovers

Overall Satisfaction with D&B Hoovers

We use D&B Hoovers' data extensively for 1. Calculating Total Addressable Market (TAM)- Company count and Employee Size 2. M&A Analysis - Shortlisting the targets based on parameters like Revenue, Region, PE backup, NAICS code, etc. 3. Extract contact details of prospect customers 4. Industry Analysis

Pros

  • Company data
  • Accurate contact details
  • Filter by NAICS code, SIC codes, and D&B Industry classification comes very handily to shortlist companies

Cons

  • Limited downloads based on credits
  • Data keeps changing (Not very significant though)
  • Better visualization of data (Charts, Graphs, timeseries etc.)
  • High ROI
  • Value for money
  • Time saved
1. Value for Money 2. Data accuracy 3. High ROI 4. Easy to use 5. Excellent customer support.

In my present company I use both D&B Hoovers and ZoomInfo Sales OS. D&B is more robust, detailed and exhaustive than ZoomInfo. However, Zoominfo's upload list option is easier and quicker than D&B.

Do you think D&B Hoovers delivers good value for the price?

Yes

Are you happy with D&B Hoovers's feature set?

Yes

Did D&B Hoovers live up to sales and marketing promises?

Yes

Did implementation of D&B Hoovers go as expected?

Yes

Would you buy D&B Hoovers again?

Yes

D&B Hoovers is very appropriate for quantitive analysis like TAM calculation, Accurate Company Info (Revenue, Employees, PE Owner, NAICS code), Extracting contact details of prospective customers, However, there is a scope for improvement with qualitative information. D&B Hoovers is not suited for qualitative market intelligence like news, deals insights, etc.

D&B Hoovers Feature Ratings

Advanced search
9
Identification of new leads
8
List quality
8
List upload/download
9
Ideal customer targeting
8
Load time/data access
9
Contact information
10
Company information
10
Industry information
10
Lead qualification process
6
Salesforce integration
8
Company/business profiles
8
Alerts and reminders
6
Data hygiene
5
Automatic data refresh
5
Tags
9
Filters and segmentation
9
Append emails to records
7

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