Drift - good potential, but it's still got a long way to go
Anonymous | TrustRadius Reviewer
March 24, 2018

Drift - good potential, but it's still got a long way to go

Score 5 out of 10
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Verified User
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Overall Satisfaction with Drift

Drift is being used by our inbound sales team. It's main purpose is to prospect and chat with Enterprise leads, but can also provide support and discussing best plan options for those who have questions.
  • Clean interface that attracts people to chat
  • Playbooks that are customizable and can spark interesting/tailored conversations
  • Overall buggy - integrations with SF don't really work. Chat notifications don't show sometimes, and the Drift extension makes my gmail crash.
  • We used SnapEngage before Drift. We've only had it for a couple of months, so it's hard to compare data from before to now. When first implemented, we had much less chat leads - it's balanced out a bit more now. So far, a more neutral impact.
SnapEngage is a little clunkier with less features and not as user friendly/aesthetic. Drift is highly customizable with beautiful interface, and I believe the reason why our team chose Drift is due to the many integrations & features that can tailor chat messages. It's also supposed to aggregate more data about the people who chat. SnapEngage was less buggy, but a very simple tool that didn't implement as many features.
Our Drift chats are for sales purposes, so we usually pull reports that help us see how many chat leads we qualify.
Great for CFT roles and sales/support. Has the potential to be an amazing chat platform, but is still struggling on fixing a lot of minor bugs.