Increase website traffic with Google Ads
May 13, 2021

Increase website traffic with Google Ads

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Google Ads (formerly AdWords)

We used [Google Ads (formerly AdWords)] across the marketing and sales dept. We hired an outside ad agency that helped us with SEO and Ads. I was in charge of the agency account and kept them on track and on budget. I reviewed and supplemented the ads before publishing and helped create the keywords and ads for Avidex.
  • Making it easy to create and publish the ads
  • Helps with budget and timing
  • Product support is great!
  • Suggested keywords based on previous content
  • Help with ad timing and imaging
  • Better detailed explanation of ideas
  • Ease of use
  • Works well with various marketing campaigns
  • Support is very helpful
  • Increased website traffic
  • Enhanced marketing campaigns
  • Great use of budget
I feel Amazon advertising is more for products, and we sold services. Microsoft ads were interesting, but the Bing platform did not have as much traffic as Google. Facebook ads focus more on casual relationships than business ones, so we spent more time and money on LinkedIn. LinkedIn ads worked well for Avidex because we target B2B users.

Do you think Google Ads delivers good value for the price?

Yes

Are you happy with Google Ads's feature set?

Yes

Did Google Ads live up to sales and marketing promises?

Yes

Did implementation of Google Ads go as expected?

Yes

Would you buy Google Ads again?

Yes

There are many how-to videos online to help with Google Ads newbies. Google also has lots of information regarding keywords, starting your ads account, SEO, and any specific questions you may have regarding set-up. Using Google Ads is very beneficial if done correctly and goes well with other marketing campaigns. I would recommend it to any marketing professional looking to increase website traffic.