TrustRadius
Google Analytics - the best free tool for website behavior
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November 13, 2018

Google Analytics - the best free tool for website behavior

Score 10 out of 101
Vetted Review
Verified User
Review Source

Software Version
Google Analytics

Overall Satisfaction with Google Analytics

I love Google Analytics. It's a free tool and fairly easy to understand once it's installed by a developer team. All my clients at the agency use Google Analytics to understand their web traffic
  • User activity
  • Time on page
  • Location of user
  • Source of website visitors
  • Hard to install
  • Can be challenging to find the information you are looking for
  • Cannot look at specific users - data is aggregated
  • Understand user behavior
  • Allows us to reinvest in new content for top visited pages
  • SEO
Google Analytics is free while Adobe Analytics is really expensive
It's the best thing on the market that's 100% free to find user behavior into a website or app of any size