A Social Media Manager's Most Helpful Tool
November 25, 2021

A Social Media Manager's Most Helpful Tool

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Pro

Overall Satisfaction with Hootsuite

I use Hootsuite to manage the 50+ social accounts for my company. This is across Facebook, LinkedIn, and Twitter. Hootsuite helps to make bulk posting a breeze and helps with my time management. One feature on Hootsuite that I recently discovered and love is the Bulk Composer. This is especially useful for Twitter scheduling. Being present on each of our accounts is so important, so being able to consistently push content out is crucial. This feature allows me to do that without the hassle of logging into each separate account. Working for a company with so many social accounts can be overwhelming. Hootsuite helps me manage and increases my productivity. One last thing, Hootsuite is always changing and improving [its] platform. Each month I notice new tools to help make my life easier. And the pricing is much better than competitors, which is always a plus.
  • Content planning
  • Bulk posting
  • Engagement
  • Constant improvements
  • Ease of connecting accounts. I have issues connecting certain accounts and then dealing with them disconnecting on their own.
  • This may not be on Hootsuite, but not being able to post to multiple Twitter accounts at once is definitely a disadvantage.
  • Time management. Using Hootsuite saves so much time for me to put toward other projects. What takes me 4 min on Hootsuite would take me 40 min without it.
Hootsuite's biggest advantage is the pricing. Falcon.io charges a lot more for not a lot more features. Hootsuite also isn't as pushy with their marketing efforts; that's always a plus.
I haven’t had to deal with Hootsuite support, but I know my colleagues have in the past and always received timely responses.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Hootsuite go as expected?

I wasn't involved with the implementation phase

Would you buy Hootsuite again?

Yes

Hootsuite is great for companies that need to push out a lot of content to [many] different platforms. It is also great for being able to monitor engagement across [these] platforms all at once. It may not be as helpful for a smaller, more intimate audience.

Hootsuite Feature Ratings

Boolean keyword searches
Not Rated
Filtering out noise/spam
Not Rated
Sentiment analysis
Not Rated
Broad channel coverage
Not Rated
Content planning and scheduling
9
Audience targeting
Not Rated
Content optimization
Not Rated
Workflow management
6
Automated routing and prioritization
Not Rated
Customer interaction histories
Not Rated
Bulk actions
10
Not Rated
Lead generation
Not Rated
Content marketing
Not Rated
Paid media management
Not Rated
Campaigns and promotions
Not Rated
Twitter
7
Facebook
10
LinkedIn
10
Instagram
Not Rated
Pinterest
Not Rated
YouTube
Not Rated
Campaign success analytics
Not Rated
Real-time tracking
Not Rated
Competitor analysis
Not Rated
Role-based user permissions & privileges
Not Rated
Mobile access
Not Rated