Item: HubSpot Marketing Hub
Rating: 10
Author: Rackham Karlsson

Overall Satisfaction with HubSpot

Use Cases and Deployment Scope

I use HubSpot to coordinate and track the results of my blogging, social media, and other marketing efforts. HubSpot provides a one stop solution to get a complete picture of my firm's marketing performance.

Pros and Cons

Pros

HubSpot academy and the HubSpot blog are invaluable resources to learn best practices for inbound marketing.
HubSpot customer service is second to none. My account rep is consistently attentive to my needs and working with me to find areas for improvement.
The HubSpot dashboard and content management system are well-designed and constantly improving.

Cons

I am looking forward to my site being migrated to the new COS.
HubSpot could make it easier to publish to Google Plus and implement Google Authorship, both being essential components of online marketing.

Return on Investment

More focused inbound marketing efforts, because I can easily visualize what works and what doesn't.
A cleaner, more client-friendly website with an emphasis on useful content.

Alternatives Considered

HubSpot is WordPress on steroids, and then some. Much of what HubSpot does could be accomplished with WordPress plugins, but I would be lacking the unified interface, educational resources, and experienced support that HubSpot provides.

Likelihood to Renew

I am constantly learning how to make better use of HubSpot's many features. I am sure that as my firm grows, so will my reliance on HubSpot.

Likelihood to Recommend

I would recommend it to a colleague with enough existing cash flow to pay the monthly fee. Those just starting out are probably better served starting out with a WordPress implementation and migrating later. For those who can afford it, it's a great way to manage your blog, website, email newsletters, and social media presences in one place, with sophisticated tracking tools that tie them all together.

Using HubSpot

Users and Roles

Comments

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HubSpot is perfect for solo attorneys!

Software Version