HubSpot Gets a Big A
Updated June 16, 2015
HubSpot Gets a Big A
Score 9 out of 10
Vetted Review
Verified User
Software Version
Enterprise
Modules Used
- Email Marketing
- Lists
- Forms
Overall Satisfaction with HubSpot
ClearanceJobs uses HubSpot to manage all B2C email communications. It is just being used by our marketing department.
It allows us to have better oversight of our email program, which can be challenging with more than one person in our company emailing our database. It lets us better manage the number of touches each of our customers get, and speak to those customers based on their current status with our site.
It allows us to have better oversight of our email program, which can be challenging with more than one person in our company emailing our database. It lets us better manage the number of touches each of our customers get, and speak to those customers based on their current status with our site.
- The platform itself is very easy to use - once you spend some time with it. It definitely requires time. It's not a platform you can watch a webinar on, and jump right in to use it. However, the training, tutorials, blog and customer support is exceptional. And the ease of getting email campaigns out the door makes it worth your time.
- The email module includes everything you would need in an email - call-to-action buttons, landing pages, a/b campaigns, various email templates to choose from. I love their email platform. And, the really cool thing is, you can see what your email will look like on multiple devices and operating systems. And it's all very easy. Plus, the platform looks at every email campaign you do, and provides feedback on the best day of the week to send, the best time to send, and tips for improving the performance of your email.
- The campaigns feature lets you set up a campaign, track the response and/or success, and make adjustments for improvement on the fly.
- I really have to commend them on their customer support. Between their Help Desk and my account rep, I feel like I have constant support with this platform. And they have tons of training available at any given time - step by step lists of what to do to get your marketing program off the ground.
- Some of the reporting doesn't add up. There are a few different ways you can measure campaigns, but they don't always report the same outcome.
- I've been frustrated with our API. I'm still not sure if the issue is on our end or HubSpot's end. But it has been a constant source of frustration, getting current information from our system to HubSpot's platform.
- We've seen a 120% increase in seeker engagement since we first started using HubSpot.
250,000 to 1 million
- Email marketing
- Landing pages
- List segmentation
- Surveys
Using HubSpot
4 - Marketing Email
5 - We have 2 or 3 people on our Product/IT team who regularly help us with the API feed from our database to HubSpot, and a couple in Marketing that know how to use it.