Hubspot to the Rescue!
Updated September 30, 2015

Hubspot to the Rescue!

Andy Reese | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Professional

Overall Satisfaction with HubSpot

HubSpot plays an important role in our digital marketing strategy and helps us turn anonymous visitors into identifiable leads.

Pros

  • User Interface is great and far simpler than other tools.
  • Customer Support service is second to none!
  • Dashboards provide a quick overview.

Cons

  • Only complaint is there is no middle price tier between the mid-upper options.
  • HubSpot is helping to create identifying leads and customers that would normally be a passive viewer of our website.
  • HubSpot helped us to focus better on the specific pain points of the types of customers we wish to attract.
  • With HubSpot we have much better visibility and can determine what is of value to our prospects. The numbers do not lie!
Third time IS the charm. From our experience, there is no comparison to other marketing automation tools for what we are trying to accomplish. We found our onboarding smoother and usability with Hubspot to be much easier and less technical than other solutions on the market. HubSpot is a marketer's friend - it helps us achieve our goals and even to better refine those goals. Engaging with HubSpot really includes having access to the best and brightest of Inbound Marketing and they are so willing to help! If you are even curious about HubSpot I would encourage speaking with them. With a very low corporate churn-rate they have no long term advantage to sell you a SaaS program that you will not use long-term.
Make sure you have the internal bandwidth to implement the software and use it daily. If not consider an outside firm at an additional expense to ensure you are getting the most out of your investment. Garbage in, garbage out!

HubSpot Marketing Hub Feature Ratings

9.3
WYSIWYG email editor
9
Dynamic content
9
Ability to test dynamic content
8
Landing pages
9
Mobile optimization
10
Email deliverability reporting
10
List management
10
10.0
Lead nurturing automation
10
Data quality management
10
Automated sales alerts and tasks
10
10.0
Calendaring
10
10.0
Social sharing and campaigns
10
9.7
Dashboards
10
Standard reports
10
Custom reports
9
9.0
Role-based workflow & approvals
9

Using HubSpot

HubSpot will require you to up your creative game. You are buying into an unbelievably customer success focused organization that can provide you with the playbook and the tools for success. You'll own the heavy lifting of creating content for your business, but isn't that what is fun about marketing... not managing a back house platform.

HubSpot Implementation

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