HubSpot hits the Spot for medium businesses
August 01, 2016

HubSpot hits the Spot for medium businesses

Jen Booth | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Enterprise

Overall Satisfaction with HubSpot

We're using HubSpot across the whole organization starting with email marketing, advanced content offers, paid ads, social media distribution, and CRM.
  • Shows all activities of your database of contacts so you know what is working, and what is not.
  • Ties your CRM and marketing automation together seamlessly.
  • Allows you to test content, whether its an email or a landing page.
  • I'd like to see a tighter integration between a HubSpot contact and a HubSpot company, it's difficult to track some items since they are considered separate.
  • Separate the time and date in the data exports
  • I'd like the social reporting to be better. It should be able to tell me when to post social media updates based on all the data I've given this program.
  • We can now set goals and track them easier
  • We now have a more comprehensive marketing strategy
  • With the list segmentation - our contacts don't get over-emailed.
more features and capabilities!
For gigantic companies - it's not a fit. But for medium and small businesses it is ideal for a one-stop shop for all your marketing and CRM needs.

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
9
Ability to test dynamic content
9
Landing pages
9
A/B testing
9
Mobile optimization
9
Email deliverability reporting
9
List management
9
Triggered drip sequences
9
Lead nurturing automation
9
Lead scoring and grading
9
Data quality management
9
Automated sales alerts and tasks
9
Calendaring
3
Event/webinar marketing
6
Social sharing and campaigns
9
Social profile integration
8
Dashboards
9
Standard reports
9
Custom reports
6
API
9
Role-based workflow & approvals
9
Customizability
8
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated