The best Marketing Automation tool since sliced bread!
November 08, 2016

The best Marketing Automation tool since sliced bread!

Claire Tetteroo | TrustRadius Reviewer
Score 9 out of 10
Vetted Review

Software Version

Basic

Overall Satisfaction with HubSpot

We use HubSpot in the whole organization. From sales to marketing to content creation to email we all use HubSpot. Also we use the CRM that is additionally [provided] by HubSpot which makes it great to track our calls with clients and helps us in our sales process. It really helps us to do better business.
  • If you add the Chrome Extension in your Gmail you'll be able to not only track who's opend your e-mails also you can see what pages on your website they've read. This helps in calls when you're trying to sell something because you can see exactly if your client/lead has checked stuff already.
  • The monitoring option in HubSpot is awesome to track all different social media accounts at once - makes life so easy! You can even retweet, like, and comment via the same page.
  • It seems that when I'm blogging HubSpot uses 'autosave' although sometimes it just automatically refreshes the whole page without me pressing any buttons or asking for it and then it leaves me without content. So I have to start all over again. Has happened already 3 or 4 times.
  • Auto resizing in the filemanager doesn't work perfect, also when you add alt-text to your images it doesnt always save this. Later if you check your page for SEO optimazion it says there's alt-text missing.
  • Because we're able to track everything we do online we can notice a positive effect on our ROI.
We haven't really doubted, we found that HubSpot was most complete compared to other tools we found that are similar to HubSpot. Also the Certified Partner Agency Onboarding is something that tickled our pickle and helped in making this decision. We really believe in inbound marketing and being a partner and able to sell this tool to other companies is something worthy for us.
If you want to grow your business, have more time for sales because all else is automated I'd highly recommend HubSpot. Also recommend it If you're willing to invest in growing your business, because it ain't cheap. But it's worth every penny. When you're ok with the business you're in and don't really feel like you need more customers HubSpot is probably a waste of money. Although the free CRM is very neat and will be a good addition for EVERY business owner.

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
8
Dynamic content
8
Landing pages
9
Mobile optimization
9
Email deliverability reporting
9
List management
9
Lead nurturing automation
8
Lead scoring and grading
8
Data quality management
8
Automated sales alerts and tasks
8
Calendaring
9
Social sharing and campaigns
10
Social profile integration
10
Dashboards
9
Standard reports
9
Custom reports
8
API
9
Role-based workflow & approvals
9
Customizability
8
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated