Item: HubSpot CRM
Rating: 7
Author: Thato Mamaregane

Use Cases and Deployment Scope

We use HubSpot to create contacts and deals, and to communicate with potential and existing clients. It addresses having our database in one place for sales. We are also able to see others' progress at work.

Pros and Cons

Grow database
Connect to Gmail
Export contact list
See progress of deals visually

Integrating deals and contacts
Showing more of the forecast
Better tracking

Return on Investment

Allows us to see revenue potential client could bring
Increased visualisation of pipeline
Allows us to keep in contact with client

Usability

I haven't used other CRMs, but HubSpot is intuitive.

Alternatives Considered

I don't know other CRMs

Key Insights

Do you think HubSpot CRM delivers good value for the price?

Yes

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of HubSpot CRM go as expected?

I wasn't involved with the implementation phase

Would you buy HubSpot CRM again?

Yes

Other Software Used

Canva, Slack

Likelihood to Recommend

It is best suited when we are in the sales pipeline and seeing where the deals are. Best suited for seeing how long deals take to move. Best suited to see whether employees are productive. Best suited for bulk emails Best suited for tracking opens if it works properly. Best suited for scheduling meetings.

Less appropriate - for marketing. Limited templates

Proud HubSpot User

Overall Satisfaction with HubSpot CRM