Experience with Iterable
November 21, 2024

Experience with Iterable

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Iterable

I use Iterable to schedule emails and push notifications. I also sometimes create lists for our email segmentations and with the help of the online team we also create dynamic content. I'm also able to look at some key metrics to evaluate how our emails are doing: engagement, open rate, subscriptions, etc.

Pros

  • Easy-to-use
  • Segment audience
  • Intuitive

Cons

  • We need to mannualy add spaces for preheaders so additional text doesn't show up in the user's inbox
  • Would appreciate more detailed data on metrics
  • A check list of the stuff you need to look at before scheduling an email would be helpful
  • Agility in email marketing
  • Ease to map our email/pushes
I'm not familiarized with this functionality.
- We've done lots of marketing automation flows and Iterable has been very helpful with these!

Do you think Iterable delivers good value for the price?

Not sure

Are you happy with Iterable's feature set?

Yes

Did Iterable live up to sales and marketing promises?

Yes

Did implementation of Iterable go as expected?

Yes

Would you buy Iterable again?

Yes

- Email marketing.
- Marketing automation.
- List segmentation.

Iterable Feature Ratings

WYSIWYG email editor
5
Dynamic content
8
Ability to test dynamic content
7
A/B testing
6
Mobile optimization
Not Rated
Email deliverability reporting
3
List management
7
Triggered drip sequences
6
Dashboards
3
Standard reports
3
Custom reports
3
API
5
Role-based workflow & approvals
5
Customizability
7

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