Powerful Automation for E-Commerce Businesses
Anonymous | TrustRadius Reviewer
January 15, 2020

Powerful Automation for E-Commerce Businesses

Score 9 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Klaviyo

We use Klaviyo's automated email and SMS marketing for one of our e-commerce clients. It syncs with their Shopify site and allows us to send out dynamic and personalized messages based on their purchase history and interaction with the brand. The platform email and SMS builders are super simple to use!
  • Email builder
  • Ecommerce marketing
  • Lead tagging
  • Automation triggers
  • Converted 6.3% of abandoned cart users into customers with automated follow up emails.
We selected Klaviyo primarily for its e-commerce automation capabilities. It was the best platform we evaluated for sending out targeted and personalized emails and SMS campaigns based on Customer online purchase history and interactions with online products.
When vetting multiple marketing automation platforms for our agency clients, we found that Klaviyo is fantastic for e-commerce clients. For non-e-commerce clients, though, we had much less success.

Klaviyo Feature Ratings

WYSIWYG email editor
10
Dynamic content
8
Ability to test dynamic content
8
A/B testing
Not Rated
Mobile optimization
10
Email deliverability reporting
10
List management
8
Triggered drip sequences
9
Lead nurturing
9
Dashboards
8
Standard reports
9
API
10