6 year Klaviyo customer
February 03, 2025

6 year Klaviyo customer

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Klaviyo

I am the Director of Email Marketing, and Klaviyo is who we use exclusively for email and SMS outreach. Klaviyo ensures we reach the right customers, at the right time, with the right message.

Pros

  • Segmentation
  • Data collection
  • Automated flows

Cons

  • Customer support
  • App for SMS
  • Lower prices
  • Constant, effortless communication with customers
  • Personalized messages to help guide customers through their purchase
  • Exclusive offers
I don't connect integrations (our IT does) but from my understanding it's always very easy
Helps us able to reach them at times that they are most active, and by means that they prefer (email vs SMS). It also has helped us to understand the lifestyle of a customer, and when they are most likely to purchase
Conversion
At the time we used Attentive, Klaviyo did not have an SMS product. Attentive was very difficult to use, and provided little to no detailed reporting/analytics. It was very expensive, and had no integration with our email customers. They only provided us a shared short code, which meant our SMS messages would come from the same number as other brands - very poor user experience.

For pop ups, we have never liked Klaviyo's forms. Privy is much more dynamic and user friendly.

Do you think Klaviyo delivers good value for the price?

Yes

Are you happy with Klaviyo's feature set?

Yes

Did Klaviyo live up to sales and marketing promises?

Yes

Did implementation of Klaviyo go as expected?

Yes

Would you buy Klaviyo again?

Yes

It's everything under one roof. I have no reason for other vendors for email/SMS.

Klaviyo Feature Ratings

WYSIWYG email editor
10
Dynamic content
6
Ability to test dynamic content
7
A/B testing
10
Mobile optimization
9
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
Lead nurturing automation
9
Dashboards
7
Standard reports
6
Custom reports
5
API
10
Role-based workflow & approvals
9
Customizability
8
Third-party software integrations
8

Using Klaviyo

2 - Director of email marketing, and our graphic designer

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