Good product, a bit pricey!
March 12, 2024

Good product, a bit pricey!

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Looker

We use Looker business-wide for employees to gain insight on marketing and user acquisition as well as user behavior and metrics such as ROAS, LTV, retention, attrition, etc. We also use Looker for more high-level monitoring regarding daily revenue, costs, net revenue, and projections. We have differing levels of granularity in our visualizations and employees are free to create their own Looks aside from the main Dashboards and KPIs I prepare as Head of BI.
  • Visualization
  • Version Control.
  • Organization
  • Customer Support.
  • Error Handling/Reporting.
  • Pricing
  • Some hidden costs from testing while in development (subsequent Bigquery Costs).
  • This allows for flexibility for employees to analyze data on their own rather than always asking for answers.
  • Allows for business decisions to be made in somewhat real-time.
The dev/production environment distinction is constructive. Before, in Data Studio, all changes had to be made, which was very inefficient and risky as far as version control goes. Having a more centralized and organized space for all our data visualization is more helpful than having a set of links to all our dashboards/KPIs.

Do you think Looker delivers good value for the price?

No

Are you happy with Looker's feature set?

Yes

Did Looker live up to sales and marketing promises?

No

Did implementation of Looker go as expected?

No

Would you buy Looker again?

No

I think Looker as a platform is very comprehensive and while there is a bit of a learning curve in modeling (LookML, backend structure, etc.), once familiar, the breadth of capabilities is impressive. There are some shortcomings (not being able to replace a dashboard, but instead having to delete and publish a new one if there are edits that need to be overridden if they aren't edited directly on the specific dashboard). Pretty pricey as well.

Looker Feature Ratings

Pixel Perfect reports
6
Customizable dashboards
7
Report Formatting Templates
6
Drill-down analysis
6
Formatting capabilities
5
Integration with R or other statistical packages
Not Rated
Report sharing and collaboration
6
Publish to Web
5
Publish to PDF
6
Report Versioning
7
Report Delivery Scheduling
7
Pre-built visualization formats (heatmaps, scatter plots etc.)
7
Location Analytics / Geographic Visualization
7
Multi-User Support (named login)
5
Role-Based Security Model
7
Multiple Access Permission Levels (Create, Read, Delete)
6
Report-Level Access Control
5
Responsive Design for Web Access
Not Rated
Dashboard / Report / Visualization Interactivity on Mobile
Not Rated