Item: Looker
Rating: 8
Author: Pintu Prusty

Overall Satisfaction with Looker

Use Cases and Deployment Scope

Looker is (usually) free and easy to set up using built-in connectors to Google's tools. Having a Looker dashboard is often easier to use and access than the default GA4 reports and Looker gives you the ability to add your own objectives using Google Sheet for example. and Looker is our go-to tool for reporting on all the users' data in our platforms.

Pros and Cons

Pros

Performance is solid, even with large datasets—it stays fast and responsive
Drag & Drop Data Querying
You can customize dashboards to fit your company’s specific needs.

Cons

Adding AI features would be a big plus.
Flexibility
Combining metrics and figuring out the percent change.

Return on Investment

Looker allows us to stay in the details of the data with the clients staying at a higher level.
Helps me demonstrate impact and results to leadership while working remotely.

Alternatives Considered

Google Analytics and Microsoft Power BI

Key Insights

Do you think Looker delivers good value for the price?

Yes

Are you happy with Looker's feature set?

Yes

Did Looker live up to sales and marketing promises?

Yes

Did implementation of Looker go as expected?

Yes

Would you buy Looker again?

Yes

Other Software Used

Google Analytics, Adobe PhotoShop, Google BigQuery

Likelihood to Recommend

It is far better to share data with "non-data people" or at a glance than with spreadsheets. It enables quicker decision-making by giving us real-time insights.

Looker Feature Ratings

Comments

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Powerful Dashboards and Real-Time Analytics with Looker