Budget Friendly
January 08, 2020
Budget Friendly
Score 8 out of 10
Vetted Review
Verified User
Software Version
Essentials
Overall Satisfaction with Mailchimp
We use Mailchimp for several of our clients. Mailchimp solves different problems for different clients ranging from basic communication, sending out offers, appointment reminders, and more.
Pros
- Mailchimp keeps things very simple, which is beneficial if you have inexperienced users making edits.
- Mailchimp is very good at communicating when you need to upgrade based on your list size. I never have to question a payment amount.
Cons
- Mailchimp's automated emails are not very user friendly and stay fairly basic, which does not fit every client's needs.
- Mailchimp doesn't like custom code in conjunction with their drag and drop formatting. I've had a hard time customizing their templates.
- Mailchimp has greatly improved emails that were previously sent manually through an email client such as Outlook or Gmail.
- Mailchimp is ideal for our clients with startup budgets.
Mailchimp doesn't have as many features and is not as robust but Mailchimp is budget friendly compared to the other options.
We have not used Mailchimp for more than emails.
There is great success for clients that have not had custom, professional emails sent in the past. The most important lesson learned is that every client's customers are different and require different strategies.
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