Simple Email Creation FOR EVERYONE
January 10, 2020

Simple Email Creation FOR EVERYONE

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with Mailchimp

Mailchimp was used by my organization to create professional-looking emails for internal and external communications. We could reach out to customers/prospects after spending just minutes creating a full newsletter or pitch offer emails. The system is nice enough that even our least tech-savvy employees could figure out how to use the platform and our interns to make a clean end-product without any direction.
  • Clean user interface
  • Minimal learning curve
  • Deeper analytics
  • More default templates
  • Time spent on crafting emails was lessened.
  • The Marketing department didn’t have to get involved in every communication any longer, freeing them up to do things that mattered to them.
Mailchimp has more bells and whistles compared to Mailjet. Mailjet is great for very small companies that don’t want to spend money. Mailchimp is like the super-rich but humble cousin. Both are easy, but with Mailchimp, you just get “more” compared to Mailjet. You receive more features but you are paying for those features.
Mailchimp is stupid simple. You sign up and you can be sending emails in no time. The feature that allows you to customize your content with simple drag and drop functionality makes it all worth it. No more hassling the marketing department for an email now that you can craft and send one yourself!
Our organization has benefitted from using Mailchimp on our direct prospect outreach. We now can contact new potential customers easily and track our efforts to find out if our message is reaching those people. We can A/B test to see which of our messages work best and which we need to replace or remove completely.
We learned that we shouldn’t have waited so long to try Mailchimp and give up on other competitor platforms. Gone are the days when we ripped our hair out trying to set up an email template. Gone are the days where we’d have to wait 3-4 days for our marketing creatives to finish crafting a template. BAM. Now, we can do it ourselves!
Let’s say your salesperson goes out to a networking event and comes back with dozens of business cards. Within a few clicks that person can add those emails to a distribution list, create a clean introduction/follow up email, send and track opens to see if these targets are interacting with the email. You can do that with Mailchimp.

Mailchimp Feature Ratings

WYSIWYG email editor
Dynamic content
Ability to test dynamic content
Landing pages
Not Rated
A/B testing
Mobile optimization
Email deliverability reporting
List management
Triggered drip sequences
Not Rated
Standard reports