The best easy-to-use collaboration whiteboard to map the unknown
Overall Satisfaction with Miro
We use Miro everyday to map customer journeys that work on Salesforce Marketing Cloud. Being able to collaborate with our team and clients to design the martech solution and document everything as we go. We need to map our client's tech stack, their data segmentation, how we will distribute the comms and design a multichannel communication journey with multiple kind of assets. Miro shines as we use predesigned templates to quickstart each solution, map everything we need on client's workshops and get approval to then start working on the Salesforce platform. Lastly we also use it to do brainstorming sessions, design processes and develop ideas and new products.
Pros
- Design customer journeys
- Make collaboration seamless across multiple teams
- Make approval processes simpler and easier
- Quick brainstorming and refining of ideas
Cons
- Design elements are very limited and some things are non-editable
- Text design options are also limited and simple
- Doesn't support automation of tasks within Miro
- Less room for human error and documentation through edit permissions
- Considerable reduction of time to production
- Avoid technical issues having every aspect mapped before using our tech
We're a remote-first company, and work with people from Mexico, Argentina USA and Spain. Our clients come from working on spreadsheets, online presentations or taking manual notes mainly. Having an online tool that allows us to add every member of the team and clients to get working on the same online meeting, taking decisions and really writing annotating and drawing at the same time, helps solve many of the home office problems.
Jamboard is slow, didn't always show changes in real time, doesn't support infinite canvas and is more limited in functionality and easy to use than Miro. It goes without saying, but Jamboard is being retired as a product this year. Miro on the other hand has constant updates and new features including AI capabilities.
Do you think Miro delivers good value for the price?
Yes
Are you happy with Miro's feature set?
Yes
Did Miro live up to sales and marketing promises?
Yes
Did implementation of Miro go as expected?
No
Would you buy Miro again?
Yes


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