Miro has changed how we do creative work.

The learning curve has been very easy, allowing us to involve team members who are only partially involved with ideation but have valuable things to offer. In the past, the steeper learning curve of some Adobe products and other collaborative environments has restricted the number of people we can involve.

It is fairly easy to incorporate Google Docs and videos. It could be better, but we don't integrate with many external products. It would be nicer if the text blocks in Miro could accommodate more characters. Often, we have to make a separate Google doc to have a two-page text block. That is a little clunky.

The most valuable thing about Miro is it lets us pursue the unavoidably messy process of concept ideation and create sprawling whiteboards with sketches, reference images, text blocks, external links, etc. We do this collaboratively with our teams spread across five states. We sometimes even invite clients to be guests on these boards. What is uniquely valuable about Miro is that we can then create professional-looking presentations from these messy boards simply by placing frames around portions of the board. In the past, we would have had to export our messy work to Powerpoint or Indesign - wasting hours of time. Now, we can make an orderly presentation out of a disorderly process on the fly.

Even clients with no prior experience can be invited to collaborate quite easily.