ON24 - video production for everybody
Updated October 29, 2021

ON24 - video production for everybody

Chuck Thompson | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with ON24

We use ON24 for our tier 1,2 events as well as interviews and webinars. Primarily teams within Marketing organize or help host these events, however Sales and Sales Enablement also use ON24. We love the self-service aspects of ON24 - we no longer have to rely 100% on our graphics and video design teams to create and host these events. We went from having only 1-2 people producing virtual events to having nearly 2 dozen people in our global and field marketing teams organizing and hosting events and webinars. Our sales and marketing people have become quite dependent on detailed data regarding attendee participation in our events.
  • Easy to set up sessions for recording and live events.
  • Simulive sessions work very well for us.
  • Attendees love having very quick access to viewing sessions on demand after the live event has ended.
  • it took a bit of effort to sort out, but we like how well integration works with our Swoogo and Marketo systems.
  • Editing session recordings is tricky - would be nice if there were integrations with open source systems with more friendly, more powerful features.
  • Our producers would like to be able to select when and which webcams are features - vox doesn't always work well. in some sessions we would like to pin a particular webcam for part or all of a session.
  • We usually require registration for viewing and link to external systems like marketo or swoogo for registration - we would like to allow producer to override registration to view audience view for testing and quality control purposes.
  • Our publishing standard for webinars and sessions is 1080p or better. Would be nice to have better resolution than 720p and have more consistent and higher frame rates. Frame rates vary a lot within a session or recording.
  • Our webinar producers like the new webcast elite console. However, our more experienced producers and producers for larger, multisession events would like more flexibility. Elite producer console for a single screen (laptop) is about as good as it gets. However, many of us have multiple screens - we would like to pick up and drag/expand elite's window/widgets across multiple screens - letting us better monitor more aspects of a session/event.
  • We have to spend a lot of time fixing some presentations for compatibility with ON24. Some edits take only 15 minutes to perform, others have taken us 4-5 hours. (ON24 offers a 14 point check list of non-supported PPT features.)
  • We have scaled up the number and scale of smaller events.
  • we have more than doubled our attendees.
  • our attendee engagement numbers are running better than average in most cases.
  • Integrate with CRM/marketing automation software
  • Conduct lead scoring
  • Track registration and attendance
ON24 brings production of webinars and virtual events within easy reach. We do this with a team new to producing recordings and webinars.
We find engagement hub to be cumbersome for attendees of large events. For our larger events we use Swoogo or Marketo or Cvent instead.
Nice to have lots of tools in the toolbox. each of these has things they do best, we pick the best of breed when selecting tech for events.

Do you think ON24 delivers good value for the price?

Yes

Are you happy with ON24's feature set?

Yes

Did ON24 live up to sales and marketing promises?

Yes

Did implementation of ON24 go as expected?

Yes

Would you buy ON24 again?

Yes

ON24 is simple and easy to get started with, bringing production of webinars and virtual events into the reach of everyone. March 2020 we suddenly had to pivot one of our major in-person events (140 sessions, 2500 customer attendees) to virtual. In a matter of 6 weeks we were able to record more than 100 sessions and bring together a virtual event for more than double our planned attendees. We did this with a team who were new to producing recordings and webinars.

ON24 Feature Ratings

Audience polling
5
Q&A
9
Branding options
8
Integration to Marketing Automation
9
Participant roles & permissions
9
Confidential attendee list
9
Calendar integration
8
Record meetings / events
8
Slideshows
7
Event registration
8

ON24 and Communications During a Pandemic

Using ON24

15 - marketing
  • webinars
  • recording sessions for simulive events
  • simulive events
  • simulive to live sessions
  • caption generation

Evaluating ON24 and Competitors

  • Product Features
  • Product Usability
not sure what we would do differently

ON24 Support

ProsCons
Quick Resolution
Good followup
Knowledgeable team
Kept well informed
Support cares about my success
Quick Initial Response
None
on a day to day basis, no. generally we only use premium support for largest events.
Yes - usually. sometimes a couple days required. some times multiple instances of similar problem.
we had a lot of problem with powerpoint presentations getting flattened or failing to load at all. often we had answers or guidance within 1-2 hours or less.

Using ON24

there are some producer console features we think would be valuable to our event producers.
ProsCons
Like to use
Relatively simple
Easy to use
Technical support not required
Well integrated
Quick to learn
Convenient
Feel confident using
None
  • scheduling a webcast
  • configuring the console
  • downloading files after
  • registration has many ins and outs
  • some features take a little hunting to find