Item: Optimizely Web Experimentation
Rating: 8
Author: Verified User

Overall Satisfaction with Optimizely Web Experimentation

Use Cases and Deployment Scope

We use this product to run AB tests for multiple BU's

Pros and Cons

Pros

Split it into equal portions
Metric segmentation
javascript logic

Cons

Metric details. allow to add additional information
Separate dashboard for a metric and allow to select a test to view metric in greater detail

Return on Investment

AB testing inside the funnel
testing additional products and features

Scalability

There is a lot that can be done. Try additional products, features and services without any worry. If it fails, it fails. thats the whole point of experimentations.

Portfolio Solution

It works very well of the purpose of ab testing

Optimizely Platform Scope

Its very useful

Alternatives Considered

Atlassian Jira

Key Insights

Do you think Optimizely Web Experimentation delivers good value for the price?

Not sure

Are you happy with Optimizely Web Experimentation's feature set?

Yes

Did Optimizely Web Experimentation live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Optimizely Web Experimentation go as expected?

I wasn't involved with the implementation phase

Would you buy Optimizely Web Experimentation again?

Yes

Other Software Used

Atlassian Confluence

Likelihood to Recommend

To run tests on inside the funnel. Less useful on landing pages at the top as there can be a slight flashing.

Optimizely Web Experimentation Feature Ratings

Comments

Please log in to join the conversation

Tool to grow your business