Item: Outreach
Rating: 10
Author: Andrea Kamp

Overall Satisfaction with Outreach

Use Cases and Deployment Scope

We use OutReach with our Sales team, specifically with our appointment setting team members. OutReach allows them to organize those leads they want to target each day. OutReach enables them to ensurer they are touching those leads at least 8-12 times throughout the sequence, which drastically helps improve our conversion ratios.

Pros and Cons

Pros

Helps target specific leads to work each day/week.
Keeps our appointment setters organized & tasks created for easy follow-up.
We can create specific messaging based on the type of lead we're working.

Cons

I would love a small pop-up window to show when emails are opened.
It would be awesome to be able to grab open time slots from the calendar & incorporate them into a sequence for prospects to choose & auto update the calendar.

Usability

The appointment setters have quickly embraced OutReach, I am having a more difficult time getting the sales reps to transition over from Yesware.

Return on Investment

Increased new business appointments scheduled.
Increase overall productivity of my appointment setter team. The can make a greater volume of calls each day.

Alternatives Considered

Yesware and Salesforce.com

OutReach is an awesome tool & I would recommend it to any other sales team looking to improve outbound efforts & new business sales results!

Other Software Used

Yesware, Salesforce App Cloud

Likelihood to Recommend

Great for outbound efforts as well as for reaching out to existing clients to remain top of mind.
Because OutReach pulls info from Salesforce, sometimes it becomes difficult to address messages to specific people.

Comments

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