Item: Outreach
Rating: 8
Author: Verified User

Overall Satisfaction with Outreach

Use Cases and Deployment Scope

We use outreach for call sequencing, sending emails, and creating tasks. We do not currently dial from it but we also have prospect data, etc. in there that we can review. It is the main source I go to when I am making my outreach to prospects and is the consolidated area for me to view information

Pros and Cons

Pros

Notes section
Keeping me organized
Quick links to linkedin is helpful

Cons

Can be slow to load pages between workviews
filters aren't the most intuitive
I think you should be able to add prospect notes. Currently we can only save notes to the account but we should have a notes section for prospects

Return on Investment

Data Quality has improved for prospects
More booked meetings
Increased connect rate

Scalability

Outreach can be adaptable to a small or large business with how it works. It has the ability to really give you access to a lot of prospects or as little as you need in a given situation. The tagging filters while not perfect work well for larger organizations to be able to drill down and stay organized

Usability

Other than small loading times between workflows an the occasional difficulty with navigating filters, it overall has been very user friendly and easy to navigate. Seeing the customer activity and response on the side is a tool I'm quite fond of and really makes it easy to track outreach to prospects

Alternatives Considered

Apollo ERP

Outreach is more detailed and gives you mroe abilility to drill down than Apollo. Apollo may be better for fidning outbound data source but it falls short in other areas and overall is a lesser tool in my opinion. Outreach also is more visual with showing responses and engagement from prospects

Key Insights

Do you think Outreach delivers good value for the price?

Yes

Are you happy with Outreach's feature set?

Yes

Did Outreach live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Outreach go as expected?

I wasn't involved with the implementation phase

Would you buy Outreach again?

Yes

Other Software Used

Salesforce CMS, ZoomInfo Marketing, LinkedIn Sales Navigator

Likelihood to Recommend

It is a great tool for keeping your organized for outbound sales efforts
It is a great tool for having a multi-thread of outreach between email, LinkedIn and outbound calling
It is a good tool for being able to set custom tasks and follow up action items
It is less approriate for detailed data analysis
It is less appropraite if you were only doing one thread of communication

Comments

Please log in to join the conversation

Outreach Review