Great product and service
October 25, 2017

Great product and service

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Parse.ly

[It's] Used across the whole organization, we use the tool to track performance, as well as to inform product development decisions. Whether understanding our traffic sources, advising on social strategy or understanding performance of content, parse.ly serves as an all-inclusive tool across numerous departments, including great editorial and all business operations.
  • Content performance tracking in real time
  • Traffic source identification
  • Historical data to inform product development decisions
  • Pricier than other tools on the market
  • Not easily measured at this time, especially as you are quantifying something not directly tied to dollars, but overall I would say it has helped us immensely.
By far the best and most powerful tool, just pricier than the others...
Publishing, eCommerce, and in-house marketing efforts for CPG.