Serpstat - Great SEO audit and reporting tool
July 07, 2022

Serpstat - Great SEO audit and reporting tool

Armand Panganiban | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Serpstat

I use Serpstat to audit my website and customer websites. Serpstat has been really helpful in helping the nonprofit organizations that I work with to develop an SEO content marketing plan. I use several tools to help with SEO. Serpstat is able to provide an additional reference when creating SEO plans. The audits have been really helpful in explaining what needs to be done when I am speaking with someone that does not have knowledge regarding SEO.
  • Audit Reports are nice.
  • User interface is easy to navigate.
  • Domain analysis has been great for creating a baseline.
  • Some of the the audit points are too technical and require more explanation.
  • Would like additional report editing options.
  • More suggestions for SEO improvement.
  • Reporting
  • Site analysis
  • Backlink analysis
  • Building Trust with Customers
  • Identifying potential customers
  • Faster reporting
Serpstat is a great SEO reporting tool on its own that I primarily use for reporting and as an additional reference. The other tools that I use are also good but serve a different purpose. For example, Squirrly and Yoast are WordPress plugins for easy adjustments of onsite SEO. Serpstat audits and provides suggestions that can be completed within the 2 mentioned plugins.

Do you think Serpstat delivers good value for the price?

Yes

Are you happy with Serpstat's feature set?

Yes

Did Serpstat live up to sales and marketing promises?

Yes

Did implementation of Serpstat go as expected?

Yes

Would you buy Serpstat again?

Yes

Serpstat has been really helpful for presenting reports to customers regarding their current SEO status and possible improvements. The report is structured in a way that makes sense to walk someone with zero prior SEO knowledge through each of the data points. Sometimes Serpstat output will be very different from other report results provided by other tools. In cases like this, it is difficult to share with a customer two different reports when the same results are wildly different.

Serpstat Feature Ratings

6.9
Keyword analysis
7
Backlink management
7
SERP ranking tracking
6
Page grader
7
Competitive analysis
6
Site audit / diagnostics
8
Site recommendations
7
Task management
Not Rated
Local SEO
6
Social SEO
Not Rated
Mobile SEO
6
Global SEO
6
Multi-domain support
10
Integration with web analytics tools
Not Rated