Overall Satisfaction with Sprout Social
Pros
- The set-up and organization of social profiles, properties and networks makes it easy to manage and organize.
- Publishing and monitoring for Facebook Twitter Linkedin Google+
- Easy to set up and report on social metrics.
- Google analytic integration.
Cons
- Training on the product to build understanding, depth and breath of social reports and coverage.
- Increase application integration with the ability to publish and monitor beyond its current capacity, i.e., LinkedIn business pages, business blog, and other social sites.
- Limited reports and support.
- Based on the monthly fee and the traction received from using the tool, did not see a direct return on investment.
- Increased knowledge and understanding of social tools and how they function.
- Social can help guide organizations to develop business objectives which are specific, measurable, attainable, realistic and timely.
Nicastro Consultants is a social media marketing agency, providing robust, reliable engagement marketing and social media management solutions. Our products and services scale to budget and business objectives. Our monthly subscription services include: social profile and business page management, social post and content generation and scheduling, monthly offers and promotions using email marketing and Facebook campaigns, event marketing, contact management, list building and segmentation, client feedback and surveys. Our professional services include social strategy, set-up and social media policy, training, implementation and management.
Doreen is the principal consultant who works with other small business owners, professionals, non-profits decision-makers on their social strategy, engagement marketing opportunities and challenges.
Using Sprout Social
- Looking to Increase brand awareness and influence.
- Seeking to Identify influencers to connect and engage.
- Understanding the value of campaign metrics and reporting.
- Saving lots of time finding and scheduling content.
- Easy to connect with other like-minded individuals and business owners.
- As a business grows Sprout Social will expand with the needs of that growth.
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