We use Sprout Social for our social media accounts to send out information from a centralized platform. Our social media reports are being generated through Sprout Social. It cuts down on workload. We have more than 20 content creators on the team and it is used across the whole organization.
For organizations with multiple social media accounts and teams with more than 10 people, it would be a good decision to use Sprout Social. If there are only one or two social media accounts, then Sprout Social might not be the best option based on its price.