TrustRadius -- Reviews you can trust
October 16, 2018
TrustRadius -- Reviews you can trust
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with TrustRadius for Buyers
My company is looking for a new analytic tool to strengthen our content and content distribution. Hitherto we've been using Google Analytics, but it has come to our knowledge that a tool named Chartbeat might be more suitable for a publisher or a newsroom. Investing in a new tool does not only require money but time to adapt, and we have to make sure that this investment will not be redundant to the tools that we've already had. My job is to do the research before we make a decision, to recommend whether we should actually buy the product, and later on to handle the analytics tool and use it on daily basis as well. My teammate is also involved in the research process, although we do our research separately.
- To understand my options (i.e. build my short list or long list)
- To compare products
- To confirm my decision
- To find evidence to support my recommendation to colleagues or my client
- To see what other users think of the product I am currently using
The TrustRadius comparison page is really helpful in achieving my objectives. The simple layout presents an easy-to-understand comparison between two products (Chartbeat vs Google Analytics), including each tool's weakness and strength and users' reviews and experiences. What seals the deal for me is reading the recommendation from previous users, arguing which is more suitable for whom. These user reviews are more candid and hence useful than the ones available on the product's official website.
[I look for] Experiences using the product and comparison to other, similar tools. In my job as a social media officer, a lot of tools are available for use and some are actually providing the same function -- with just a tweak in the wording, reporting, and layouts. While it's easy to just start a trial first before actually purchasing the product, we try to minimize wasting our time and resources for this. Therefore, we need to know how a product actually performs and compares to the ones we've already had.
Having users reviews help more in fleshing out the product than reading the description available on the official website, because obviously, the seller will only curate the good parts and sometimes does not go into details. While Chartbeat, for example, is widely used by many other newsrooms, we need to know whether it will be suitable for our newsroom and how it will complement other tools we've had. Having access to review makes me more confident to make a decision regarding the purchase since it will be a much more informed one compared to just reading the product description from the seller.
- Comparison of products
- Honest review from experienced users
- Easy to understand language, not convoluted by jargon and flowery phrases
- Minimal layouts
- While researching for Charbeat, not many reviews are available. Still, this is better than other websites. Probably you can try to pursue more user reviews with some incentives.
[I also used] The product's official website, which does not really help since the description is rather opaque and the seller recommends us to contact them directly for more questions. I've tried googling for reviews or articles from news websites but sadly this did not yield significant results. The reviews on TrustRadius flesh out the product in much more detail.
Really good - so good that I've agreed to write a review for TrustRadius itself. The user reviews are candid and helpful since it is not curated by the seller, not to mention that these are real users and hence credible. TrustRadius provides a comparison page that adds more depth to the review and significantly helps the decision-making process for the purchase.