Vidyard Review for Enterprise
June 10, 2016
Vidyard Review for Enterprise
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Vidyard
We use Vidyard to host and distribute our videos on internal and external web properties and also sync to our Youtube playlist. We use the Vidyard "Hub" (landing page) feature, containing all our videos, as a marketing web destination. Using Vidyard simplifies the video distribution process and allows us to create unique calls to action for each video and track many important video analytics in our marketing automation tool via API. This allows us to set up automated emails and other actions to increase relevance and boost our marketing efforts. We also use the embed codes available in Vidyard to control video content that is distributed to our media partners, or external sites. This allow us to simply update the video chapters within a "player" and the video will instantly will be updated on our paid placements on third party websites. The ability to add language subtitles for our international customers is key.
- The ability to have all of my video content hosted and distributed from a single location. Great video quality, custom calls to action and splashscreen A/B testing are among some of my favorite features.
- The account setup allows me to control users across multiple divisions within our enterprise.
- Play HD quality video on any hardware device and the ability to sync with our company's Youtube account with little effort.
- Easy-to-use content management system. Controls for all aspects of the video and player are clear and easy to understand.
- Customer service and support – great responsiveness from the Vidyard team. If there is any question to be answered, they are there for you. You will not be disappointed.
- I would like to see a dashboard where I could view all of my videos that are currently using embed code (hosted) on third party websites. Sort of an overview of what videos I am running externally at any given point.
- CMS feature to have the ability to select a set of videos and export all at once instead of one by one.
- Ability to link our banners and emails to Vidyard videos has had a positive effect on sales.
- Driving customers to our forms via custom calls to action can't be understated. Great metrics here.
- Understanding the way our customers react to a certain video has been an ongoing learning experience.
- Metrics around length, dropoff etc. have influenced how we will produce videos in the future. The analytics that Vidyard provides are very helpful.
- Brightcove Video Cloud
Not enough information or experience with Brightcove to make determination...sorry