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Great tool for Marketing and Sales teams
June 18, 2020

Great tool for Marketing and Sales teams

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Vidyard

Both our internal and client-facing teams use Vidyard. We use the platform to host videos for our websites and the tool enables us to measure those videos' performance so we can optimize our video strategy. We use the GoVideo tool to record personalized videos that are used in our sales process and for client communications. Vidyard makes it easy for everyone to efficiently create video content that streamlines communications and clarifies messaging to eliminate confusion and build trust. Additionally, internally, we use Vidyard to document processes and create tutorials around how to use our tools so that onboarding can happen faster.
  • Measures video performance.
  • Enables users to easily record videos and screen recordings.
  • The player doesn't work across all social media platforms, limiting its use for social sharing.
  • Increased communication abilities.
  • Consolidation of resources.
  • Better insights into video marketing efforts.
I was not personally responsible for integrating Vidard with the rest of our tech stack, so I can't really speak to that. However, the GoVideo plugin is super easy to install and use with Google Chrome.
Vidyard is great for hosting marketing videos on websites because of the performance analytics the tool offers. You can understand how long users have watched your videos and identify trends around where drop-offs occur. However, the tool doesn't work natively on all social platforms, making it less ideal to share videos there.