Exceptional experience with Zoho Social
May 28, 2020

Exceptional experience with Zoho Social

Mervyn Aranha | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Zoho Social

I am not from a marketing background and have never managed a social media page before. When I was tasked to manage the page, I was overwhelmed. Thanks to Zoho Social, I have been able to not only exceed their expectations but do a phenomenal job. Zoho's interface is so user friendly and simple that a person with no experience in the field also can do an exceptional job. A must-have tool for all budding entrepreneurs.

Pros

  • Publishing calendar.
  • Analytics.
  • Monitoring multiple pages.
  • Monitoring brand health & engagement.

Cons

  • Email marketing campaigns.
  • Creating landing pages.
  • Managing Google ads.
  • Publishing content across 4 platforms has increased up to 300%.
  • Active Audience increase by 80%.
  • Engagement increased by 125%.
Zoho Social is definitely a tool that a marketing professional will really benefit from, but even budding entrepreneurs and one-man team businesses can attain immense value from this service because of the scheduling post calendar option and the detailed analytical reports covering all aspects giving you a clear image of the target group of people that are engaging with your platform.

Zoho Social Feature Ratings

Sentiment analysis
8
Broad channel coverage
10
Content planning and scheduling
10
Audience targeting
9
Content optimization
7
Automated routing and prioritization
8
Customer interaction histories
8
Lead generation
7
Content marketing
8
Twitter
10
Facebook
10
LinkedIn
10
Google+
Not Rated
Instagram
10
Campaign success analytics
8
Competitor analysis
9
Role-based user permissions & privileges
10
Mobile access
9

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