Act-On Software vs. Automational
Act-On Software vs. Automational
Product | Rating | Most Used By | Product Summary | Starting Price |
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Act-On | Mid-Size Companies (51-1,000 employees) | Act-On is an adaptive marketing platform designed to drive personal and purposeful multi-channel marketing. Its foci are inbound and outbound marketing, for enabling a tighter alignment with sales and turning data into actionable insights. | $900 per month (starts at 2,500 active contacts) | |
Automational | Small Businesses (1-50 employees) | Automational is Customer Relationship Management software that caters specifically to small businesses. The system offers marketing automation, email marketing, web visitor tracking, opportunity tracking and prospect scoring, and more. The email marketing application contains a drag and drop editor and users can monitor the performance of email campaigns with built-in email statistics. With the Automation Builder users can select from pre-made templates and create “drip marketing,” or… | N/A |
Act-On Software | Automational | |||||||||||||||
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Editions & Modules |
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Offerings |
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Entry-level Setup Fee | Required | No setup fee | ||||||||||||||
Additional Details | The Professional package starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day. The Enterprise package starts at 2,500 active contacts, 6 marketing users, 100 sales users and 30,000 API calls per day. Annual contract required. | — | ||||||||||||||
More Pricing Information |
Act-On Software | Automational | |
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Top Pros |
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Top Cons |
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Act-On Software | Automational | ||||||||||||||||||||||||||||||
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Email & Online Marketing |
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Lead Management |
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Campaign Management |
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Social Media Marketing |
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Reporting & Analytics |
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Platform & Infrastructure |
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Act-On Software | Automational | |
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Small Businesses | Vbout Score 9.5 out of 10 | Vbout Score 9.5 out of 10 |
Medium-sized Companies | PFL Direct Mail Platform Score 9.3 out of 10 | PFL Direct Mail Platform Score 9.3 out of 10 |
Enterprises | PFL Direct Mail Platform Score 9.3 out of 10 | PFL Direct Mail Platform Score 9.3 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Act-On Software | Automational | |
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Likelihood to Recommend | 8.1 (219 ratings) | - (0 ratings) |
Likelihood to Renew | 8.9 (112 ratings) | - (0 ratings) |
Usability | 9.1 (32 ratings) | - (0 ratings) |
Availability | 9.1 (14 ratings) | - (0 ratings) |
Performance | 8.2 (13 ratings) | - (0 ratings) |
Support Rating | 7.3 (39 ratings) | - (0 ratings) |
In-Person Training | 8.7 (4 ratings) | - (0 ratings) |
Online Training | 9.3 (16 ratings) | - (0 ratings) |
Implementation Rating | 8.6 (22 ratings) | - (0 ratings) |
Configurability | 9.1 (1 ratings) | - (0 ratings) |
Ease of integration | 6.4 (2 ratings) | - (0 ratings) |
Product Scalability | 9.1 (1 ratings) | - (0 ratings) |
Vendor post-sale | 8.2 (2 ratings) | - (0 ratings) |
Vendor pre-sale | 9.1 (2 ratings) | - (0 ratings) |
Act-On Software | Automational | |
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Likelihood to Recommend | Act-On | Automational No answers on this topic |
Pros | Act-On | Automational No answers on this topic |
Cons | Act-On | Automational No answers on this topic |
Likelihood to Renew | Act-On | Automational No answers on this topic |
Usability | Act-On | Automational No answers on this topic |
Reliability and Availability | Act-On | Automational No answers on this topic |
Performance | Act-On | Automational No answers on this topic |
Support Rating | Act-On | Automational No answers on this topic |
In-Person Training | Act-On | Automational No answers on this topic |
Online Training | Act-On | Automational No answers on this topic |
Implementation Rating | Act-On | Automational No answers on this topic |
Alternatives Considered | Act-On | Automational No answers on this topic |
Scalability | Act-On | Automational No answers on this topic |
Return on Investment | Act-On | Automational No answers on this topic |
ScreenShots | Act-On Screenshots | Automational Screenshots |