What users are saying about

Act-On

328 Ratings

Reevoo

2 Ratings

Act-On

328 Ratings
Score 7 out of 101

Reevoo

2 Ratings
Score 8.4 out of 101

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Likelihood to Recommend

Act-On

Act-On is a fantastic marketing automation solution if you are using Salesforce - for our needs, we chose it over Salesforce's own marketing automation program because of the flexibility of the two-way syncing. I would say if your company regularly needs to use marketing e-mails that are heavily HTML-focused that the editor may not have the flexibility you are looking for and may be cumbersome. I would strongly suggest a product demo to walk through the content editors, the prospecting and the automation setup to fully see the capabilities yourself. Most of the features are head and shoulders above other options we researched for our use
Lauren Kates profile photo

Reevoo

[It's well suited for] Any travel/retail or services website where users can convert and be contacted in order to leave a review.
No photo available

Feature Rating Comparison

Email & Online Marketing

Act-On
7.5
Reevoo
WYSIWYG email editor
Act-On
7.3
Reevoo
Dynamic content
Act-On
6.9
Reevoo
Ability to test dynamic content
Act-On
6.6
Reevoo
Landing pages
Act-On
7.8
Reevoo
A/B testing
Act-On
8.0
Reevoo
Mobile optimization
Act-On
7.7
Reevoo
Email deliverability
Act-On
8.8
Reevoo
List management
Act-On
6.0
Reevoo
Triggered drip sequences
Act-On
8.3
Reevoo

Lead Management

Act-On
6.7
Reevoo
Lead nurturing
Act-On
6.3
Reevoo
Lead scoring and grading
Act-On
6.9
Reevoo
Data quality management
Act-On
7.1
Reevoo
Automated sales alerts and tasks
Act-On
6.4
Reevoo

Campaign Management

Act-On
7.5
Reevoo
Calendaring
Act-On
6.8
Reevoo
Event/webinar marketing
Act-On
8.3
Reevoo

Social Media Marketing

Act-On
6.7
Reevoo
Social sharing and campaigns
Act-On
6.4
Reevoo
Social profile integration
Act-On
7.0
Reevoo

Reporting & Analytics

Act-On
5.3
Reevoo
Dashboards
Act-On
4.7
Reevoo
Standard reports
Act-On
5.7
Reevoo
Custom reports
Act-On
5.6
Reevoo

Platform & Infrastructure

Act-On
6.5
Reevoo
API
Act-On
8.0
Reevoo
Role-based workflow & approvals
Act-On
6.4
Reevoo
Customizability
Act-On
5.1
Reevoo
Integration with Salesforce.com
Act-On
8.0
Reevoo
Integration with Microsoft Dynamics CRM
Act-On
4.1
Reevoo
Integration with SugarCRM
Act-On
7.1
Reevoo

Pros

  • Lead nurturing is something that the Act-On software does well. This is important, especially to our business, since the path-to-purchase for our target customer can typically be several weeks or even months. We want to be able to have a partner platform where it is easy to identify interested targets and nurture them along the path to purchase.
  • I like Act-On's new email composer. This is a new feature within the platform and it was definitely a welcomed change. This updated feature really gives us the ability to create professional-looking emails easily without needing to know HTML.
  • Act-On's account team members and support team are always kind and patient, even when you feel like you might be asking the most ridiculous question!
Kate Puetz profile photo
  • Easy script to implement
  • Simple design of the widget
No photo available

Cons

  • Would like to see Act-On integrate better with our new resource center (Uberflip).
  • Would like the design tool to be a little easier (sometimes adds in random spacing, makes certain fonts larger for no apparent reason).
  • Able to customize more in the design tool.
Kristen Aucoin profile photo
No answers on this topic

Likelihood to Renew

Act-On8.9
Based on 112 answers
We have been using Act-On for a number of years, and after reviewing other companies earlier this year, we are certain that we want to stay active users of Act-On for the foreseeable future.
Paloma Nazar profile photo
No score
No answers yet
No answers on this topic

Usability

Act-On7.2
Based on 31 answers
Everything is there, sometimes it just takes a while to realize where it is or just how much the platform can do for you. If you dont use the system everyday it takes a bit of time to remember where you found things. Overall though its pretty easy to figure out
Maggie Kenney profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Act-On9.1
Based on 14 answers
This product has never been down when I needed it
Ian Nate profile photo
No score
No answers yet
No answers on this topic

Performance

Act-On8.2
Based on 13 answers
Act-On just keeps improving.
Angie J Anderson profile photo
No score
No answers yet
No answers on this topic

Support

Act-On8.8
Based on 38 answers
My access is fast, free, and all issues have been solved FAST.
Charles Harte profile photo
No score
No answers yet
No answers on this topic

In-Person Training

Act-On8.7
Based on 4 answers
My Account Manager has led me through countless amounts of training on the product as a whole and through some of my integrations.
Vinny Poliseno profile photo
No score
No answers yet
No answers on this topic

Online Training

Act-On9.3
Based on 16 answers
Act-On had a lot of resources, and their staff was great at answering any questions I had to make sure we got started on the right foot. Looking back, I would have preferred some additional training sessions since we didn't have any previous experience with Marketing Automation and best practices.
Carrie Scheetz profile photo
No score
No answers yet
No answers on this topic

Implementation

Act-On8.6
Based on 22 answers
They make it so easy to implement, that you don't need 1-2 full time staff like you do with other marketing automation technology.
Chad Burmeister profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

When compared to others, Act-On Software is:
  • User-friendly
  • Priced right
  • Easy to set-up
  • Simple to integrate
  • Can scale with our business as we need it
  • Flexible terms
  • Great customer service!
Jim Lovelady profile photo
No answers on this topic

Return on Investment

  • Better qualified leads fed into sales
  • Increased volume of leads
  • Significantly higher open rates and clicks
  • We're just beginning to utilize attribution from the point of introduction to the point of conversion which will give us insights into what is effective in producing qualified sales leads.
Jim Lovelady profile photo
  • More product features awareness
No photo available

Pricing Details

Act-On

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
Act-On Editions & Modules
Act-On
Edition
Professional
$9001
Enterprise
$2,0002
1. per month (starts at 2,500 active contacts)
2. per month ( starts at 2,500 active contacts)
Additional Pricing Details
The Professional package starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day. The Enterprise package starts at 2,500 active contacts, 6 marketing users, 100 sales users and 30,000 API calls per day. Annual contract required.

Reevoo

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
Reevoo Editions & Modules
Reevoo
Additional Pricing Details