What users are saying about
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Top Rated
826 Ratings
This review does not include a rating.

ActiveCampaign

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Top Rated
826 Ratings
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Score 8.6 out of 100
This review does not include a rating.

Feature Set Ratings

    Email & Online Marketing

    8.4

    ActiveCampaign

    84%

    Boingnet

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 9/9 features

    WYSIWYG email editor

    8.0
    80%
    550 Ratings
    N/A
    0 Ratings

    Dynamic content

    8.2
    82%
    488 Ratings
    N/A
    0 Ratings

    Ability to test dynamic content

    8.1
    81%
    442 Ratings
    N/A
    0 Ratings

    Landing pages

    7.4
    74%
    314 Ratings
    N/A
    0 Ratings

    A/B testing

    8.6
    86%
    357 Ratings
    N/A
    0 Ratings

    Mobile optimization

    8.4
    84%
    498 Ratings
    N/A
    0 Ratings

    Email deliverability reporting

    9.2
    92%
    642 Ratings
    N/A
    0 Ratings

    List management

    8.9
    89%
    618 Ratings
    N/A
    0 Ratings

    Triggered drip sequences

    9.0
    90%
    545 Ratings
    N/A
    0 Ratings

    Lead Management

    8.6

    ActiveCampaign

    86%

    Boingnet

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 4/4 features

    Lead nurturing

    8.8
    88%
    466 Ratings
    N/A
    0 Ratings

    Lead scoring and grading

    8.5
    85%
    341 Ratings
    N/A
    0 Ratings

    Data quality management

    8.5
    85%
    383 Ratings
    N/A
    0 Ratings

    Automated sales alerts and tasks

    8.6
    86%
    338 Ratings
    N/A
    0 Ratings

    Campaign Management

    8.4

    ActiveCampaign

    84%

    Boingnet

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 2/2 features

    Calendaring

    8.3
    83%
    278 Ratings
    N/A
    0 Ratings

    Event/webinar marketing

    8.5
    85%
    272 Ratings
    N/A
    0 Ratings

    Social Media Marketing

    8.5

    ActiveCampaign

    85%

    Boingnet

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 2/2 features

    Social sharing and campaigns

    8.6
    86%
    244 Ratings
    N/A
    0 Ratings

    Social profile integration

    8.4
    84%
    239 Ratings
    N/A
    0 Ratings

    Reporting & Analytics

    8.6

    ActiveCampaign

    86%

    Boingnet

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 3/3 features

    Dashboards

    8.6
    86%
    566 Ratings
    N/A
    0 Ratings

    Standard reports

    8.7
    87%
    555 Ratings
    N/A
    0 Ratings

    Custom reports

    8.4
    84%
    356 Ratings
    N/A
    0 Ratings

    Platform & Infrastructure

    8.7

    ActiveCampaign

    87%

    Boingnet

    Feature Set Not Supported
    N/A
    ActiveCampaign ranks higher in 6/6 features

    API

    9.1
    91%
    371 Ratings
    N/A
    0 Ratings

    Role-based workflow & approvals

    8.3
    83%
    253 Ratings
    N/A
    0 Ratings

    Customizability

    8.6
    86%
    393 Ratings
    N/A
    0 Ratings

    Integration with Salesforce.com

    8.7
    87%
    83 Ratings
    N/A
    0 Ratings

    Integration with Microsoft Dynamics CRM

    8.8
    88%
    54 Ratings
    N/A
    0 Ratings

    Integration with SugarCRM

    8.7
    87%
    50 Ratings
    N/A
    0 Ratings

    Attribute Ratings

      Likelihood to Recommend

      9.0

      ActiveCampaign

      90%
      637 Ratings

      Boingnet

      N/A
      0 Ratings

      Likelihood to Renew

      8.9

      ActiveCampaign

      89%
      19 Ratings

      Boingnet

      N/A
      0 Ratings

      Usability

      8.2

      ActiveCampaign

      82%
      34 Ratings

      Boingnet

      N/A
      0 Ratings

      Availability

      9.1

      ActiveCampaign

      91%
      4 Ratings

      Boingnet

      N/A
      0 Ratings

      Performance

      6.8

      ActiveCampaign

      68%
      4 Ratings

      Boingnet

      N/A
      0 Ratings

      Support Rating

      6.0

      ActiveCampaign

      60%
      38 Ratings

      Boingnet

      N/A
      0 Ratings

      In-Person Training

      7.3

      ActiveCampaign

      73%
      1 Rating

      Boingnet

      N/A
      0 Ratings

      Implementation Rating

      8.7

      ActiveCampaign

      87%
      10 Ratings

      Boingnet

      N/A
      0 Ratings

      Product Scalability

      8.5

      ActiveCampaign

      85%
      4 Ratings

      Boingnet

      N/A
      0 Ratings

      Likelihood to Recommend

      ActiveCampaign

      I have ActiveCampaign integrated with my website so I can tag entry points for people and send specific emails based on those tags. I also have it integrated with Calendly so I can see who books a call and what their pathway to me was. There is way more that I could be doing but haven't used all the features yet.
      Cherian Koshy | TrustRadius Reviewer

      Boingnet

      No answers on this topic

      Pros

      ActiveCampaign

      • Contact management is robust and reliable, and provides all the capabilities I was looking for.
      • Marketing automation takes a little figuring out, but it's easy to learn and easy to use.
      • Deals are highly customizable and incredibly easy to use. I love that you can use it to create all kinds of workflows, not just sales pipelines.
      • Training videos and webinars are top notch. I've learned a lot from them and always appreciate the email notifications when a new video/webinar is available.
      Bill Kerschbaum | TrustRadius Reviewer

      Boingnet

      No answers on this topic

      Cons

      ActiveCampaign

      • I use the ecommerce feature for email template design and there's been a bug where I can't change the colours of the shopping block to match a theme. Which is annoying in of itself and is actually quite critical but beyond that it would be nice if they could either fix it quickly or keep me up to date on the progress of the fix.
      • It could be a little bit easier to find pricing online.
      • Support isn't online at all times of the day, which is understandable but definitely would be a nice thing to have.
      Jack Foster | TrustRadius Reviewer

      Boingnet

      No answers on this topic

      Pricing Details

      ActiveCampaign

      General

      Free Trial
      Yes
      Free/Freemium Version
      Premium Consulting/Integration Services
      Entry-level set up fee?
      No

      Starting Price

      $9 per month

      ActiveCampaign Editions & Modules

      Edition
      Lite$9.001
      Plus$492
      Professional$1293
      Enterprise$2294
      1. Per Month [3 Users]
      2. Per Month [25 Users]
      3. Per Month [50 Users]
      4. Per Month [Unlimited Users]
      Additional Pricing Details

      Boingnet

      General

      Free Trial
      Yes
      Free/Freemium Version
      Yes
      Premium Consulting/Integration Services
      Yes
      Entry-level set up fee?
      No

      Starting Price

      $25 per month

      Boingnet Editions & Modules

      Edition
      Agency Edition$1991
      Marketer Pro$791
      Leads + Email$491
      Lead Generator$251
      Pay As You Go Email$202
      Pay As You Go Personalized URLs$553
      Pay As You Go Landing Pages/Microsites$204
      Pay As You Go Text Messaging$355
      1. Contacts
      2. Emails purchased
      3. pURLs purchased
      4. Landing Pages/Microsites
      5. Text Messages purchased
      Additional Pricing Details
      Boingnet offers training, HTML, data management and custom development services to marketing teams and agencies at affordable rates

      Likelihood to Renew

      ActiveCampaign

      ActiveCampaign 8.9
      Based on 19 answers
      For our clients (Course creators, event hosts & managers, business leaders that have existing marketing in place and want to grow past 6 & 7 figures), we highly recommend ActiveCampaign, because:
      • Broad capabilities - ability to create individual emails to specific segments (the right people) at the right time (predictive sending for the greatest likelihood of conversion) and automated flows so that our clients are generating revenue
      • Integrations - We run ads for our clients, and ActiveCampaign automatically creates dynamic audiences for our social media platforms so that our ads are going to audiences that have just opened or clicked emails (or that follows up with people who haven't engaged). The number of programs that ActiveCampaign connects to makes the marketing a seamless experience for our clients.
      • Visualization of data - With the flow builder, you can see where people are in the process, what tags are being applied overall - makes it so much easier to create email marketing solutions for clients.
      • Reporting - The ability to see specific open, click, and conversion rates in one place.
      • Outstanding customer support - Having the ActiveCampaign team behind you makes it easy to recommend and use it for clients.
      page V | TrustRadius Reviewer

      Boingnet

      No score
      No answers yet
      No answers on this topic

      Usability

      ActiveCampaign

      ActiveCampaign 8.2
      Based on 34 answers
      ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.
      Matt Dickerson | TrustRadius Reviewer

      Boingnet

      No score
      No answers yet
      No answers on this topic

      Reliability and Availability

      ActiveCampaign

      ActiveCampaign 9.1
      Based on 4 answers
      I haven't experienced application errors or unplanned outages at all. Active Campaign is ultra reliable and I would not be using them if that were the case. Also, the helpful emails they send are welcomed and informative, and present very practical tips and guidance for using the platform. They're always demonstrating new features and I'm thankful for that.
      Michelle Hill | TrustRadius Reviewer

      Boingnet

      No score
      No answers yet
      No answers on this topic

      Performance

      ActiveCampaign

      ActiveCampaign 6.8
      Based on 4 answers
      Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.
      Michelle Hill | TrustRadius Reviewer

      Boingnet

      No score
      No answers yet
      No answers on this topic

      Support Rating

      ActiveCampaign

      ActiveCampaign 6.0
      Based on 38 answers
      This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.
      Chesare Johnson | TrustRadius Reviewer

      Boingnet

      No score
      No answers yet
      No answers on this topic

      Implementation Rating

      ActiveCampaign

      ActiveCampaign 8.7
      Based on 10 answers
      Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.
      William Ainslie | TrustRadius Reviewer

      Boingnet

      No score
      No answers yet
      No answers on this topic

      Alternatives Considered

      ActiveCampaign

      We switched away from both Mailchimp and Insightly because running two apps became unwieldy and the data wasn't very clean, there was a lot of duplicating of work. They are both excellent pieces of software in their own rights however ActiveCampaign does the job of both of them put together and while it's more expensive than both together I'd happily suck up the extra cost to save time and have more accurate data.
      Robin Waite | TrustRadius Reviewer

      Boingnet

      No answers on this topic

      Scalability

      ActiveCampaign

      ActiveCampaign 8.5
      Based on 4 answers
      My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.
      Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.
      At this point, I don't think I'd ever use any other platform!
      Michelle Hill | TrustRadius Reviewer

      Boingnet

      No score
      No answers yet
      No answers on this topic

      Return on Investment

      ActiveCampaign

      • ActiveCampaign saved us thousands of dollars over our previous CRM platform.
      • We are able to track leads through the sales pipeline, seeing exactly how much our efforts are bringing in.
      • We are able to provide better customer service by quickly responding to forms completed on our website no matter the time/day.
      • We can run reports to find areas we may be deficient in marketing or sales, and also see our strengths, which is important to our C Suite.
      • ActiveCampaign Automations save us a significant amount of time.
      Wendy Brodeur | TrustRadius Reviewer

      Boingnet

      No answers on this topic

      Screenshots

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